Monday, September 29, 2008

You Don’t Produce More Milk By Squeezing Harder


Network marketing companies are like a dairy farm. If you needed more milk, would you squeeze harder, or would you get more dairy cows?

Companies call it “raising the bar.” Suddenly, distributors have to buy MORE product to qualify for commissions. So the company forces the distributors to pay for the new $28 Million Home Office. Or the 100 new operators in the Call Center.

Companies that charge reps $19.95 or $29.95 or $39.95 a month for the website to look at their downline genaeology … THAT stuff should be free.

That $20 or $30 or $40 a month is virtually 100% profit to the network marketing company. They want to increase their bottom line. But instead of getting more cows, they squeeze harder.

More Squeezing

Companies that change compensation plans are squeezing harder. They know their reps have built to maximize rep income from the current comp plan. So a totally different comp plan will ALWAYS throw a monkey wrench into the rep’s design and increase the income to the company.

Companies that want more milk start changing comp plans, they charge for more Back Office doohickeys, they force you to order more product to qualify for commissions.

Or they do the RIGHT thing, and get more cows.

Which way does YOUR company play it?

by my good friend and mentor Michael Dlouhy

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I appreciate you,
Daniela Riess
772.418.0950

Get Success in 10 Steps free ebook HERE


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